Social Media Specialist - Shimansky Jewellers

General Description

Responsible
for
branded social media platforms (Facebook, Twitter, Instagram and more) and will take complete ownership of the social media product for a portfolio of brands.


Requirements

Matric
Related qualification in digital marketing an advantage
Minimum two and a half years of online copywriting or social media writing experience
Experience in executing Social Media initiatives
Excellent understanding of the social media marketing and related disciplines including content strategy, online video and influencer engagement

Excellent verbal, written and presentation skills and attention to detail
Highly skilled in Microsoft Office, particularly PowerPoint
Competency of industry systems and tools such as AdWords, Social Platforms, Google Analytics and more
Understand concepts of programmatic planning, execution and ecosystem across channels
Required Skills
social media : 2 to 3 years
Candidate Requirements
Skills

Technical understanding of social networks’ design and functionality specs
Proficiency and experience in social scheduling and listening tools
Ability to perform under pressure
Positive attitude, solid people skills and a team player approach
A passion for constant learning and improvement and a willingness to mentor and share skills with the rest of the team
Can establish rapport with client service, production, designers and developers
Proactive, with strong initiative

Responsibilities

Assist with research, creation, conception and presentation of social media strategy and integrated marketing campaigns
Interpret and roll-out strategy and creative concepts
Communicate and coordinate with client service, production and strategy teams to ensure that social media strategy supports overall brand objectives
Conceptualise and write monthly content plans across social media platforms in line with social strategy, consumer insights and brand tone of voice
Develop fresh creative ideas in line with social media and content trends
Devise agile tactical executions based on breaking news and trending topics
Attend brand events and create real-time social media posts as and when required
Publish daily content posts in accordance with monthly plans
Review user comments and posts in a quick and timely manner
Respond to comments in order to foster a positive community and add value to the customer experience
Escalate complaints, queries and concerns to relevant stakeholders
Monitor and analyse internet ad traffic patterns and share out best practices
Primary point of contact for planning questions for the ad server
Review reporting and deliver insights and recommendations to tell a story rooted in data
Stay up to date with competitive landscape, industry (particularly the retail vertical) and digital advertising space and trends

Job ID : , #432, 17 views,

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